Through the Ruby Relief Fund, dine-in guest donations and the Ruby
Tuesday Community Give Back Program, Ruby Tuesday will give to those
affected by the storms in the Northeast region
MARYVILLE, Tenn.--(BUSINESS WIRE)--Nov. 9, 2012--
In order to contribute to the relief efforts of the American Red Cross
after Superstorm Sandy and the Nor’easter snowfall, Ruby Tuesday is
announcing three separate initiatives that will provide donations to
those affected by these devastating storms.
“For the past 25 years, Ruby Tuesday has operated restaurants in the
communities most impacted by the recent Hurricane Sandy and Nor’easter
storms. With more than 200 restaurants in the impacted areas, we have
employees, friends and family who are in need of our help today more
than ever. Ruby Tuesday is extending our support to the American Red
Cross by donating in three different ways to help those in the Northeast
area impacted by the storms,” said Rob LeBoeuf, Ruby Tuesday Senior Vice
President and Chief People Officer.
Ruby Tuesday will make contributions in the following ways:
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Ruby Tuesday’s Ruby Relief Fund is an employee-sponsored fund that
enables Ruby Tuesday team members to donate and provide financial
assistance to others in times of natural or man-made disasters and
crises. All Ruby Tuesday team members impacted by these storms are
being taken care of through the relief funds, as it was originally
created to do. Our employees have requested that, through the Ruby
Tuesday Relief Fund, we direct $50,000 to the Red Cross to assist
others in the recovery efforts.
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From Nov. 10 through Nov. 21, 2012, participating Ruby Tuesday
restaurants will offer guests the option of voluntarily adding a
donation to their dining checks. All guest donations collected during
this time will be donated to the Red Cross.
-
Through the Ruby Tuesday Community Give Back Program, an ongoing
outreach initiative where charitable organizations are able to receive
a percentage of net sales from guest meals at a scheduled event,
participating Ruby Tuesday restaurants will hold Give Back nights on
Nov. 19 and Nov. 26, 2012, in our New Jersey, Delaware and Long Island
restaurants. Ruby Tuesday will give 20 percent of net sales from those
events to the Red Cross.
“Superstorm Sandy affected millions of people and this week’s nor’easter
has brought even more disruption to communities in its path,” said Neal
Litvack, Chief Development Officer of the American Red Cross. “Through
the generosity of supporters such as Ruby Tuesday, the Red Cross is
providing shelters, hot meals, relief supplies, and emotional care to
help families with their most critical needs now and as they begin to
move toward recovery.”
About Ruby Tuesday:
Ruby Tuesday, Inc. has Company-owned and/or franchise Ruby Tuesday brand
restaurants in 45 states, the District of Columbia, 12 foreign
countries, and Guam. As of September 4, 2012, we owned and operated 712
Ruby Tuesday restaurants and franchised 78 Ruby Tuesday restaurants,
comprised of 34 domestic and 44 international restaurants. Our
Company-owned and operated restaurants are concentrated primarily in the
Southeast, Northeast, Mid-Atlantic, and Midwest of the United States,
which we consider to be our core markets.
About Ruby Tuesday Community Give Back Program:
At Ruby Tuesday we have a history of corporate citizenship and take
pride in the support of charitable organizations in the communities
where we live and work. Although we give extensively, most of our funds
are already committed. Therefore, we created the Ruby Tuesday Community
Give Back Program to offer organizations another way to raise money for
their specific needs. The Ruby Tuesday Community Give Back
Program offers a charitable donation to local organizations that host a
dining event at any of our 700 plus locations. Our contribution is based
on 20% of the net sales from guests that bring in a Give Back flyer for
the organization’s specific event. Since the fundraising takes place at
a local Ruby Tuesday restaurant, the money that is raised will benefit
the communities in which we live and work.
About the Ruby Relief Fund:
We believe in giving back, and do so in a number of ways. We are very
proud to support the Ruby Relief Fund where Team Members contribute out
of concern and care for their co-workers. The Ruby Relief Fund is a 501
(c) (3) entity that provides support to our team in times of disaster.
Established after the tragic events of September 11, 2001, this ongoing
relief effort provides financial assistance to Ruby Tuesday employees in
time of natural or man-made disasters and crises.
About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to
victims of disasters; supplies about 40 percent of the nation's blood;
teaches skills that save lives; provides international humanitarian aid;
and supports military members and their families. The Red Cross is a
not-for-profit organization that depends on volunteers and the
generosity of the American public to perform its mission. For more
information, please visit redcross.org
or join our blog at http://blog.redcross.org.
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Source: Ruby Tuesday, Inc.
Ruby Tuesday Media Contact:
Sabrina Green, 865-379-5700
mediarelations@rubytuesday.com
or
Red
Cross Media Contact:
202-303-5551